A place for unfinished thoughts.
A personal website does not need a strategy. Sometimes it just needs to be a useful place to think in public.
I have spent a lot of time making things over the years: products, platforms, campaigns, systems and all the connections between them. They usually begin with an objective and end with a measure of whether they worked.
This site can be something quieter. A place to collect ideas before they become polished, to write about what I am learning and to follow threads that maybe do not yet have a purpose.
Some of those threads will be about creativity and technology. Some will be about the strange pleasure of making complicated systems feel simple. Others may be about the wider world, returning to old interests or noticing something that deserves more than a passing thought.
I do not have an editorial calendar. That is rather the point. This is a personal site, and I would like it to stay personal.
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